Strategic Plan
2014-15 through 2018-19


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TitleAuthor / PublisherPublication DateFormat (size)
Louisiana Visitor Profile Report - 2014TNSMay 2015(1.52 MB)
Louisiana Tourism Forecast (2015-2018)University of New OrleansApril 2015PDF(2.31 MB)
International Visitors Profile ReportUniversity of New OrleansFebruary 2015PDF(6.96 MB)
The Economic Impact of Travel on Louisiana Parishes - 2013 U.S. Travel AssociationSeptember 20141.39 MB)

Louisiana Brand and Image Study Report - 2014

RRC Associates, LLCJune 2014pdf_icon.png(2.81 MB)
Louisiana Visitor Conversion Study - 2014TNSMay 2014pdf_icon.png(1.18 MB)
Louisiana Culinary Web Survey Detailed ReportQ2 InsightsMay 2013pdf_icon.png(1.7 MB)
Super Bowl XLVII Economic Impact StudyUniversity of New OrleansApril 2013pdf_icon.png(948 KB)
Decoding the Data - A Presentation to the Louisiana Travel SummitLouisiana Office of TourismJanuary 2012pdf_icon.png(3.4 MB)
Perceptions Study of LouisianaMarket Dynamics Research GroupJanuary 2012pdf_icon.png(697 KB)
Updated Impact of the BP Oil Spill on Visitor Spending in LouisianaTourism EconomicsJune 2011pdf_icon.png (435 KB)
Oil Spill Research ReportMarket Dynamics Research GroupApril 2011pdf_icon.png(1.57 MB)
Louisiana Office of Tourism Social Media Effectiveness StudyDestinations AnalystsMarch 2010pdf_icon.png(607 KB)