"VOLUNTEERISM and CITIZEN SERVICE must lead Louisiana's recovery effort." -Lt. Gov. Mitch Landrieu The Louisiana Serve Commission is pleased to announce Volunteer Louisiana, a website and call center that matches volunteers with service opportunities throughout the state. Visit www.volunteerlouisiana.gov or call 866-286-3835 or 225-342-3070 to find out how you can begin a summer of service.

Capitol Park Welcome Center The main meeting room in the Capitol Park Welcome Center is named after Margaret Taylor, wife of U.S. President Zachary Taylor. The couple resided in a small house near the present day location of Capitol Park until Taylor was elected to the Presidency. Learn More >>

January 7, 2008

CONTACT:
Maria Mercedes Tio
225 342 8153
mtio@crt.state.la.us

(Baton Rouge, LA) -- On Wednesday, January 9, 2008, Lt. Governor Mitch Landrieu will unveil Louisiana's new tourism advertising campaign and discuss the state of Louisiana's tourism industry at the 2008 Louisiana Travel and Tourism Summit. Lt. Governor Landrieu will give the keynote address at 9:00 a.m. at the Sheraton Hotel in New Orleans. The three-day tourism summit, sponsored by the Louisiana Travel Promotion Association (LTPA), will be held January 8 - 10, 2008.

"In our new ad campaign, we provide visitors an 'insider's' personal insight on what to see and do while in Louisiana," Landrieu said.

Also on Wednesday, Landrieu will announce Louisiana Culinary Trails, a promotion created to showcase Louisiana as a food-lovers' paradise. The program is an outgrowth of a public-private partnership that includes the Department of Culture, Recreation and Tourism, the Louisiana Travel and Promotion Association, Tabasco, the Louisiana Seafood Promotion and Marketing Board, Louisiana Convention and Visitors Bureaus, and various tourism-related businesses.

"Louisiana is universally recognized as one of the top culinary destinations," Landrieu said. "As we work to grow jobs through tourism, we will explore every opportunity that will promote two of our greatest assets -- our unique culture and cuisine."

LTPA Keynote Address & Unveiling of New Ad Campaign

WHO:
Lt. Governor Mitch Landrieu, DCRT Secretary Angele Davis, Statewide Tourism Industry Leaders

WHAT:
Keynote Address, 2008 Travel and Tourism Summit

WHEN:
Wednesday, January 9, 2008
9:00 a.m.

WHERE:
Napoleon Ballroom, A & B
Sheraton New Orleans Hotel
500 Canal Street, New Orleans

Louisiana Culinary Trails Announcement

WHO:
Lt. Governor Mitch Landrieu
Chef John Besh
Stacey Brown, LTPA Executive Committee Chair
Cecil Hymel, Vice President of Administration, McIlhenny Company
Ewell Smith, Executive Director, Louisiana Seafood Promotion & Marketing Board
Jim Funk, President & CEP, Louisiana Restaurant Association

WHAT:
Press Conference to Announce Louisiana Culinary Trails

WHEN:
Wednesday, January 9, 2008
10:30 a.m.

WHERE:
Oak Alley, 4th Floor
Sheraton New Orleans Hotel
500 Canal Street