Impact:
Louisiana Office of Tourism Tops Returns on Investment


$13.90 is the return on investment for every dollar spent by the Office of Tourism. Over 175,000 people were directly employed by the Louisiana travel and tourism industry in 2004. In terms of production, $5.9 billion (3.8%) of Louisiana's Gross State Product was directly attributable to expenditures by visitors to Louisiana

Source: The Impact of the Louisiana Department of Culture, Recreation and Tourism on Louisiana's Economy and Quality of Life for Louisiana's Citizens - June 2006